Leathersmith & Co Logo Design
Design: Joanne Lee
Tools: Illustrator 
This is a new brand that is starting up, and the owner approached me to create a logo for the brand. I started with learning a little about the brand, story and the goals of the company. This is mainly a heritage brand. The owner of this company mentioned that their family has been working in the leather industry for 4 generations now, and that they would like to move away from supplying to other brands, and instead focus on selling under their own brand. They want to create high value products and sell the products internationally.
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